Public Relations

Public relations has many forms, but it is more than merely trying to get stories in the media.  It is best utilized when integrated with other outreach tactics such as advertising, strategic marketing and website utilization. 

StratEvo can assist with news release development and distribution.   We also work with companies to develop their actual public relations strategy and plan so “relating to the public” becomes a component of the business, not an after thought.  It takes planning, consistency, patience and, well, a little bit of good fortune, too.  

StratEvo can help manage your goals--and expectations--for your public relations efforts.  We can help you understand how to reach which media members in which manner and with which stories/topics.  We can also help establish and promote your own associates as industry and topical experts to whom the media could turn for their own research on stories in your industry.